Ticketek Entertainment Group (TEG), Australasia’s leading integrated live entertainment business, has acquired Eventfinda, the New Zealand–founded ticketing and events discovery Platform.
TEG, the parent company of Ticketek, says that Eventfinda will expand its offering with fit for purpose ticketing functionality for small to mid-tier venues and events. Eventfinda, led by Co-founder and CEO James McGlinn, is renowned for its attractive offering in this market segment and emerged as the ideal partner to complement Ticketek.
“We are thrilled to welcome James and his team into the TEG family, and we’re excited by the prospect of supporting Eventfinda’s growth, not just in New Zealand but also into new markets globally,” says Cameron Hoy, Ticketek Entertainment Group’s Chief Operating Officer & Head of Global Ticketing. “Having both of these trusted and successful brands under one roof will allow us to service an important segment of the live event sector with an agile, self-service ticketing platform that offers venues and event organisers the flexibility and white-label functionality they require”.
Eventfinda began in 2006 as an online events calendar and has evolved into a compelling self- service ticketing platform that empowers promoters, venues, and audiences alike. Its reliable, user-friendly and flexible technology has become a trusted solution for thousands of events across New Zealand.
James McGlinn says, “We are incredibly excited about the path forward from here. This is a fantastic opportunity for Eventfinda to expand globally while still delivering the high level of service and functionality it has become known for through our homegrown technology platform.”
The benefits of the acquisition for both Eventfinda and Ticketek are significant, as Eventfinda seeks geographic expansion and further investment in its product, whilst TEG becomes equipped to enter a growing segment of the market that it has not focused on until now.
“The acquisition is strategically important for TEG, whilst enabling Eventfinda to scale quickly – it’s a win-win for both companies and for the industry as a whole”, added Hoy. “The key aspect of this acquisition is that Eventfinda will continue to operate under the same brand. There will be no changes to our team and clients can be assured that it’s business as usual – but with the added support of TEG,” says McGlinn.
The acquisition is subject to customary conditions, including satisfactory engagement with the New Zealand Commerce Commission in relation to the acquisition.
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About Ticketek Entertainment Group
Ticketek Entertainment Group (TEG) is a global fan experience company that tickets, promotes and delivers live experiences that are impossible to forget. TEG comprises Ticketek, a global leader in ticketing, technology and data analytics, and a portfolio of live content businesses that deliver the biggest live concert, sport and experiential events. TEG originated as Ticketek, an event ticketing business head-quartered in Australia, in 1979. It has since expanded into an integrated live entertainment business that operates across the globe.
About Eventfinda
Founded in 2006, Eventfinda offers an ever-evolving audience development and engagement suite that combines an events discovery site with a ticketing platform. Its self-service technology gives organisers professional tools to manage events of all sizes, with transparent pricing, nonprofit options, and promotional reach via syndication to a range of third-party websites including local council and tourism channels.
For further information please contact:
Sarah Munnik
Jake Stiles