Ticketek has launched a Facebook Messenger Event Finder Chatbot. The Ticketek Chatbot allows customers to browse featured events, discover events based on date and price range, complete a transaction without leaving the Messenger environment, receive event alerts through push notifications and get customer support through filtering our most frequently asked questions and categories.
More than 13 million Australians use Facebook Messenger each month and Ticketek has a membership and social media audience of more than 10 million. Ticketek has partnered with Facebook and Social House Media to bring this new event discovery channel to life.
TEG CEO Geoff Jones said the Chatbot is the latest innovation under the Ticketek Ignition™ program.
“Ticketek Ignition™ opens our internal network and systems to enable multiple ticket purchasing experiences across multiple platforms and partner systems,” said Jones.
“The Chatbot development is enabled by our real-time content APIs, which put Ticketek at the leading edge of customer engagement and multi-channel integration.
“Best of all, the Chatbot has come from a great collaboration with Facebook and Social House Media, on the back of consultation with our venue and event partners.”
Ticketek’s first foray into this rapidly-evolving space was for the 2018 Australian Open where real-time APIs powered the Australian Open Ticket Finder Messenger Bot. This proved to be a highly successful endeavour. “With the Ticketek Chatbot it has never been easier to find, save and inquire about the latest events in Australian sports and entertainment,” said Jones. “This will offer a seamless customer experience and a new way to explore ticketing options.”
About the Ticketek Chatbot
The Ticketek Chatbot will act as a marketing and customer support platform, delivering a seamless customer experience and path to purchase through Facebook Messenger.
Powered through Ticketek Ignition™ real-time APIs, the Chatbot is comprised of pre-programmed questions and responses that customers directly select.
The Chatbot creates a streamlined path that links customers to event and transaction pages in order to purchase tickets, however purchasing through Messenger does not skip the queue for popular Hot Show events.
The Chatbot has a ‘Get Support’ section that allows customers to search most frequently asked questions and categories. For anything regarding a purchase, customers will continue to use the Ticketek Facebook or Twitter channels for specific queries.
You can find out the latest announcements, find event information based on pricing, dates and times and even receive alerts all in the one platform.
The Chatbot allows users to select your home State and only be delivered content relevant to your location and the option to change State if required.
You can share events with your Facebook friends in the Chatbot.