Month: September 2018

Entertainment and Sports Sponsorship Gains World-First Audience Technology

TEG Analytics and Roy Morgan today announced the launch of Genome Audience Planner, a next generation sponsorship planning and optimisation platform that provides the fastest and simplest way for advertisers to identify, reach and measure new sponsorship opportunities across the live sport and entertainment sector. The Australian media rights and sponsorship sector is worth more …

Entertainment and Sports Sponsorship Gains World-First Audience Technology Read More »

TEG appoints Head of Commercial

TEG has today announced the appointment of John Nicholl as TEG Head of Commercial. The newly-created executive role will have responsibility for brand partnerships, sponsorships and hospitality sales across TEG’s vast portfolio of live entertainment. Nicholl has 25 years’ experience in sales and marketing, including eight years as Business Director with the multi-national marketing services giant …

TEG appoints Head of Commercial Read More »

Melbourne Esports Open attracts thousands to Australia’s biggest event

The Melbourne Esports OpenTM , presented by JB Hi-Fi, has made a stunning debut with over 12,000 avid esports fans flocking to Melbourne Park over the weekend of 1-2 September. The event saw fans of all ages turn up to watch, play and compete in the biggest number of live esports tournaments ever held at an …

Melbourne Esports Open attracts thousands to Australia’s biggest event Read More »

Scroll to Top